Doctor Amira Mukendi
Lecturer
Marketing
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Prize And Awards
- Recipient
- 15/9/2025
- Recipient
- 2022
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Publications
- , , Glozer Sarah, McDonagh Pierre,
- Journal of Business Research Vol 204 (2026)
- , , Glozer Sarah, McDonagh Pierre,
- 53rd Annual Conference of the Association for Consumer Research (2022)
- , McDonagh Pierre, , Glozer Sarah,
- Academy of Marketing Conference 2022 (2022)
- , , Glozer Sarah, McDonagh Pierre,
- Advances in Consumer Research Vol 50, pp. 380-381 (2022)
- , Henninger Claudia
- Journal of Fashion Marketing and Management Vol 23, pp. 455-469 (2020)
- , , Glozer Sarah, McDonagh Pierre
- European Journal of Marketing Vol 54, pp. 2873-2909 (2020)
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Research Interests
- Sustainable Fashion Consumption
- Sustainable Consumption and Communication
- Social Media/ Social Media Influencers
- Market inclusion/exclusion
- Represention in Consumer Markets听
Professional Activities
- Speaker
- 17/9/2025
- Invited speaker
- 13/9/2025
- Member
- 2025
- Member
- 2025
- Invited speaker
- 2024
- Member
- 2022
Projects
- Mukendi, Amira (Principal Investigator) Chavula, Catherine (Co-investigator)
- 01-Jan-2025 - 31-Jan-2026