Doctor Natalie McDougall
Senior Lecturer
Marketing
Prize And Awards
- Recipient
- 2025
- Recipient
- 2022
- Recipient
- 2022
- Recipient
- 2022
- Recipient
- 2020
- Recipient
- 29/3/2015
Publications
- , , Fain Nusa
- R&D Management Conference 2025 (2025)
- ,
- (2025)
- , Elgersma Erik, ,
- Production Planning and Control Vol 36, pp. 841-861 (2025)
- ,
- Journal of Cleaner Production Vol 462 (2024)
- , ,
- 33rd Annual International Purchasing and Supply Education and Research Association (2024)
- , ,
- Journal of Business Research Vol 144, pp. 1149-1162 (2022)
Teaching
I am Director of Post-Gradute Teaching for the Deparment of Marketing and heaviliy involved in teaching throughout the Department and wider Business School. I am the Marketing Lead for the Business School's Breaking Barriers class, which collaborates with Enable to deliver teaching and work experience to young adults with Autism Spectrum Disorder. I supervise dissertations at postgraduate and undergraduate levels.
Throughout my teaching I prioritse a research integrated approach and welcome industry engagement. I have been nominated as 'Most Innovative', 'Most Enthusisastic' and 'Going the Extra Mile' in the 糖心视频 Teaching Excellence Awards.聽
Research Interests
Coming from a Marketing and Operations background, my research interests surround circularity, resilience, digitalisation and innovation in a supply chain context. I am particularly interested the competitive value of such operational activities and the capacity of this to drive realisation of sustainable development. I am the recipient of two ESRC InterAct grants, focused on topics of innovation and digitalisation, and I am currently working on projects related to circularity, localisation and open innovation in digital manufacturing.聽
I actively engage with industry throughout my research, with a particular emphasis on manufacturing and the food chain. I have worked with policy makers, contributing to efforts to develop initiatives for circular strategies in Scottish & EU Policy. Much of my research aligns with Sustainable Development Goals.聽
Professional Activities
- Visiting researcher
- 11/6/2024
- Organiser
- 1/5/2024
- Speaker
- 25/3/2024
- Participant
- 24/3/2024
- Contributor
- 2024
- Peer reviewer
- 2024
Projects
- Wagner, Beverly (Principal Investigator) Mcdougall, Natalie (Co-investigator)
- 01-Jan-2025 - 31-Jan-2026
- Tomazos, Konstantinos (Principal Investigator) Bourkel, Tom (Co-investigator) Smith, Marisa (Co-investigator) Mcdougall, Natalie (Co-investigator)
- The main aim of this project is to explore ways to improve student experience by better understanding the needs of people with neurodiversity
- 01-Jan-2024
- Davis, Andrew (Principal Investigator) Mcdougall, Natalie (Co-investigator) Melissourgos, Anthony (Co-investigator)
- A project exploring how adding gamified elements to an online teaching platform can assist in increasing student engagement and overall student experience.
- 01-Jan-2023 - 31-Jan-2024
- Wagner, Beverly (Principal Investigator) Mcdougall, Natalie (Co-investigator)
- 10-Jan-2023 - 13-Jan-2024
- Mcdougall, Natalie (Principal Investigator)
- 01-Jan-2022 - 31-Jan-2023
Contact
Doctor
Natalie
McDougall
Senior Lecturer
Marketing
Email: n.mcdougall@strath.ac.uk
Tel: 548 4801